Liberation, Inc. is a multi-site non-profit organization that currently has two key programs. Liberation Veteran Services is the only homeless veteran program of its kind in the state of Virginia and the largest in the nation. It began as an alternative to entities such as Wounded Warriors which served Veterans who had visible scars and obvious barriers resulting from their military service. The second program of Liberation Inc. is a Family Resource Center that is one of five in the state of Virgnia. Liberation, Inc. works in partnership with the Liberation Church. These two entities collaborate and share space to serve the community on a larger scale with greater impact.
Liberation, Inc. is seeking a Director of Marketing & Communications to join our Advancement team. Liberation, Inc. delivers on our mission to offer homeless Veterans the care, resources and stability needed to rebuild their lives.
We are seeking a creative, analytical individual who possesses extensive knowledge across an array of disciplines and platforms necessary to engage and expand the donor pool and increase Liberation Veteran Services’ brand awareness.
This position reports to the Chief Advancement Officer and will play a leading role in the department’s development initiatives, marketing programs and multi-channel communications. The Marketing & Communications Director develops and manages the marketing and communications plan for internal and external audiences.
MARKETING & COMMUNICATIONS DIRECTOR WILL BE ACCOUNTABLE FOR HIS/HER ABILITY TO:
Play an integral role as part of the Advancement & Communications team responsible for a comprehensive and integrated marketing and communications strategy.
Serve as creative leader, key strategist, project manager, editor, storyteller, and principal writer for a wide variety of print and electronic projects, including impact statement, brochures, website, newsletters, social platforms, case materials, press articles, stewardship pieces, and other materials.
Establish a set of measurements and consistently monitor marketing and communications activities to determine the impact of the marketing and communications strategy.
Will develop with Liberation, Inc. leadership a strategic communications plan that addresses critical issues that inspire our current and potential donors, partners, and stakeholders.
Will represent Liberation, Inc. to the press and will ensure that our initiatives are understood by the media. Pitches stories, columns, editorial content to appropriate media outlets. Presents information to the public in a manner that informs and educates them about our impact, as well as engagement and fundraising opportunities.
QUALIFICATIONS, BACKGROUND AND COMPETENCIES REQUIRED
The ideal candidate will have:
• Bachelor’s degree in business, nonprofit management, marketing, communications or an equivalent combination of education, training, and expertise.
• Three or more years of experience working in a communications and marketing role, preferably in a nonprofit setting.
• Familiarity with Liberation, Inc. mission a plus
• Excellent strategist: able to define a desired outcome, understand current reality and work with others to achieve goals.
• Excellent written and oral communication.
• Project management experience is an asset.
• Results oriented, including ability to use data to evaluate progress.
• Familiarity with Microsoft Office and graphic design software. Proficiency with donor CRM software a plus.
• Superior and distinctive writing ability demonstrated through relevant, progressively responsible writing, and strategic messaging experience in a fundraising setting (preferably in human services).
• Strong analytical skills and well-developed business acumen; natural relationship management instincts; savvy for gaining buy-in from various stakeholders.
• Orientation as a team player and leader with strong management skills.
• Expertise in social media and e-communications platforms.
• Flexibility to work varied hours for events and to meet deadlines.
*Other duties as assigned.
Job Type: Full-time
Pay: $55,000.00 – $65,000.00 per year
Benefits:
• 401(k)
• Dental insurance
• Health insurance
• Paid time off
Schedule:
• 8-hour shift
• Monday – Friday
Send your resume and cover letter to info@lvsrva.org
